The Cold War of SaaS

The Cold War of SaaS

This is not the Cold War I remember from my childhood, but as the founder of a SaaS company, it’s starting to feel like one. And, as you’ll soon discover, Kelly Clarkson is to blame for keeping the war going. My company resides in the highly competitive niche of reputation management software. Just recently, I…

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A Review of CustomInk

Custom Ink Review

I love it when companies go the extra mile to meet and exceed expectations. For instance, I asked Chad Madden, the physical therapist marketing guru, for some feedback about a webinar we did together. I was expecting a simple email response, but, no. Chad recorded a detailed 5-minute video, uploaded it to his Wistia account,…

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10 Ways to Deal with Getty Images Letters

Not a Getty Image

No, I’m not an attorney. And fortunately, I haven’t personally received a demand letter from Getty Images asking for $100’s for publishing one of their images. However, being in the internet marketing niche, I’ve been asked about the topic by several people, clients and non-clients alike. What I’m about to share with you is the…

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Yelp Reviews For Sale

Yelp Review For Sale

Have you ever looked at the gigs on craigslist.org? We needed assistance finishing a small project at the office the other day, so I posted a gig on craigslist for some one-time labor help. Once I published the gig, I checked out my listing on the front-end of the site. When doing so, another gig…

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Dockers Free Pants Super Bowl Commercial

Dockers Free Pants Super Bowl Ad

What’s your most memorable Super Bowl commercial? Someone asked me this question just the other day. Without question it was the Docker’s commercial a few years back when they were giving away free khakis. Truthfully, I couldn’t recollect the actual content of the ad until I just searched for it! I only remembered the offer…

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