Payment Options – Money Making Marketing Minute #3

Hey there! Welcome to Episode 3 of Money Making Marketing Minute. I’m your host Brodie Tyler. And we’re going to be talking about offering payment options to your customers. Let’s say that you have a product or service that you’re selling for $129. What I mean by offering a different payment option is something like [...]

Are your prices where they should be?

I know I’ve touched on this topic before with the post Learn from an ex-FBI Agent!. However, I just had to tell this story of a new business owner from a while back who was only in business for just a few months. Let’s call her Betty (real person, fictitious name). And believe me, when [...]

Learn from an ex-FBI Agent! (Part 2)

If you haven’t done so already, read part 1 to this post. Where you set your prices can actually make or break your business. When starting out, most companies cripple themselves by trying to be the low-price leader. This is a naive way of thinking. First of all, the right way to set your prices [...]

Learn from an ex-FBI Agent! (Part 1)

I was talking with a friend yesterday and he was telling me a story about somebody he used to work with. This guy was retired from the FBI and afterward went into consulting and private investigation work.

After a while, he wanted to cut back on the hours he put into his business and to be more selective on who he took on as a client. Problem was, he just wasn’t sure how to do it.

Eventually, he decided to…